We stand out from our competition
by serving the need of a pure marketing data lake for Brands
Data Apps
Answer your own questions yourself. Get a pulse of your business and understand what is changing and why.
Pre-Built Dashboards
Answer your own questions yourself. Get a pulse of your business and understand what is changing and why.
Pre-Built Templates
Connect your data and get all your dashboards in minutes. No data scientist or data analyst needed.
Brands must sync with consumer decision journeys
Brands that synchronize data across consumer decision journeys will win the trust, the money from consumers and create long term value.
How?
consumers get information?
Where?
consumers purchase?
What?
consumers purchase ?
How?
consumers experience?
Ready-Made Templates
Kickstart your profit journey with ready-to-use templates
Customer 360 – Solutions and Outcomes
Build dynamic customer profiles and audiences
- Behaviours
- Traits
- Intent Signals
Know your customer in a privacy-first way
- Consented data collection
- Activation for privacy-first personalization across channels
Discover new engagement opportunities
- Response Modelling
- Consumer Preferences
Typical Outcomes
15-25%
Increase in up sell/cross sell
5-10%
Higher Wallet Share
20-30%
Higher Satisfaction
Full Funnel Marketing
Performance Branding
- End to end funnel creation
- Unified metrics to track true conversions and drops
- Branding and Performance teams on one page
Attribution
- Next gen attribution based on server side tracking
- Multichannel data and attribution models
Anonymous user segmentation
- Next gen attribution based on server side tracking
- Multichannel data and attribution models
Design of experiments
- Test and learn – product, channel, time, offer
- Response modelling
Typical Outcomes
10-20%
Marketing Cost Reduction
<30%
Media Cost Savings
4-5%
Top Line Growth
Audience Engine
Audience scoring on conversion probabilities
- Funnel propensity
- Multilevel profiling
Geotargeting
- Integrate consumers’ demographics and life moments for richer personalization
Basket analysis
- Basket choice habits used for mapping consumers to different product categories
Community clustering
- Group consumers on similar brand interaction behaviour
Typical Outcomes
Upto 25-30%
Increase in Revenue
Upto 15%
Higher Wallet Share
2-3X
Better Targeting
OmniChannel
Centralized decision hub
- Near real time stimulus to the consumer
Consumer history
- Merge complete history of an individual
Orchestrate consumer actions
- Personalized communication across destinations
Typical Outcomes
3X
Increase in consumer purchase actions
Measurement
Behavioral, Transactional and Demographic attributes
Most Valuable customer scores
Propensity scores
Causality and deep dive
- Track important changes across critical metrics
- Factors influencing customer purchasing behaviours
- Factors that drive changes in volume/revenue
- Understand variance in revenue forecasts
- Pinpoint their biggest drivers of growth
- Uncover how new product features impact user behaviour
Typical Outcomes
>80%
Faster Root Cause Analysis
5X
Accurate Forecasts
2X
Clear Visibility
Trusted by brands all around the world
Listen to our Customers
It is a paradisematic country, in which roasted parts of sentences fly into your mouth. Even the all-powerful Pointing has no control about
Shams W.Pawel It is a paradisematic country, in which roasted parts of sentences fly into your mouth. Even the all-powerful Pointing has no control about
Shams W.Pawel
It is a paradisematic country, in which roasted parts of sentences fly into your mouth. Even the all-powerful Pointing has no control about
Shams W.Pawel Founder & CEO of XpeedStudio